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Diamond Resorts International Hires Relationship Marketing Professional

Las Vegas, Nevada (PRWEB) September 7, 2008 -- Diamond Resorts International® (DRI), a global leader in the vacation ownership industry, has appointed Sandy Knapp as National Promotions Director, Co-Branded Alliances. Sandy will focus on relationship marketing including corporate and retail alliances. She will report to Joel Lazar, Vice President, Marketing, East Region.

"Sandy has a proven track record of success in the industry," said James R. Danz, RRP, DRI's Chief Marketing Officer. "This includes promotions, lead generation, call center, mail programs, package sales, owner revisit, and referral and OPC operations for some of the biggest companies in the industry."

Most recently Sandy was a consultant with Princeton Resorts Group assisting in all marketing programs and was the National Director of Promotions with Preferred Equities Corporation.

"Sandy brings over 22 years of experience in the timeshare industry with a strong background in lead generation and all aspects of field marketing," said Simon Crawford-Welch, DRI's President & Chief Operating Officer. "She will be a strong asset to our company."

Diamond Resorts International®, with global headquarters in Las Vegas, Nev., is one of the largest vacation ownership companies in the world with more than 110 branded and affiliated resorts and nearly 23,000 guest beds in 14 countries with destinations throughout the continental United States and Hawaii, Canada, Mexico, the Caribbean and Europe. Offering simplicity, choice and comfort to more than 370,000 owners and members through the branded service of more than 5,500 team members worldwide, Diamond Resorts International® is dedicated to providing its guests with effortless and relaxing vacation experiences every time, for a lifetime.

For more information, visit DiamondResorts.com

Contact: Kimberly Perette

Tel US: (702) 261 1005

Tel International UK: +44 (0)1524 845517

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This press release has been reprinted from PRWEB per the terms and conditions of the copyright notice.


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